Pam Perry Brand

Wednesday, April 26, 2017

Pros and Cons of a Traditional Publishing House, Self-publishing, POD Publisher and using Hybrid Publisher

Pros and Cons of a Traditional Publishing House, Self-publishing, POD Publisher and using Hybrid Publisher

So many authors ask me all the time, “Should I self-publish?”  My answer is typically, “YES!”  Now, unless you have a ready-made audience anticipating your book (platform), a great agent and real connections in the book industry – you can go the traditional route. But really, first look at your goals for publishing a book.  [...]

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Pros and Cons of a Traditional Publishing House, Self-publishing, POD Publisher and using Hybrid Publisher

Pros and Cons of a Traditional Publishing House, Self-publishing, POD Publisher and using Hybrid Publisher

Monday, April 24, 2017

Ministry Marketing Revived: Crystalize, Maximize, Monetize and Evangelize YOUR GOD ASSIGNMENT

Ministry Marketing Revived: Crystalize, Maximize, Monetize and Evangelize YOUR GOD ASSIGNMENT

There is a “kingdom explosion” going on in the marketplace. Those leaders who heed the call are anointed for business.  To be successful in business means that you know your purpose, walk in your calling and make an impact.  I’ve been doing ministry marketing full-time since 2000. I remember my first business card and website [...]

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Ministry Marketing Revived: Crystalize, Maximize, Monetize and Evangelize YOUR GOD ASSIGNMENT - Pam Perry PR

Ministry Marketing Revived: Crystalize, Maximize, Monetize and Evangelize YOUR GOD ASSIGNMENT - Pam Perry PR

Thursday, April 13, 2017

Make Your Life Like Your Want: Be the “Superstar” Brand and Get Out There

Life is about balance. I heard Oprah Winfrey say, “You can have everything you want in life – just not all at the same time.” So true. My life is a full circle of events – from my fabulous career to my fabulous life and ebb and flows in between.   But my mission remains [...]

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Saturday, April 8, 2017

Struggling to Write, Promote and Sell Your Book?

PR 2.0 AND PLATFORM  Building is what you need to sell books.  So you were inspired to write and nudged to publish and now you are holding your dream in your hands: your book. It was a hard, tedious process – but you did it. It’s so exhilarating. Until you announce it to the world [...]

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Monday, April 3, 2017

7 Things Every Author Website Must Have

Your website is your face to the world. It’s your store. And no matter how many Facebook fans or Twitter followers you have, those social media sites will NEVER replace what your website can do for you as an author. Social Media channels can broadcast your message, brand you, and be the way media “discovers” [...]

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How to Hire a Publicist For Your Book





Here's your chance to get national publicity.



If you ever wanted to be interviewed on top TV shows like CNN, ABC's The View, The Real, and the Today Show - here's your opportunity to learn the insider secrets and meet the producers face to face.



Don't miss your opportunity to get written up in major national publications like Health, Time, Family Circle, O the Oprah Magazine, Entrepreneur, People, INC., Parents or the New York Times!



So, because I'm your PR Coach,  I'm writing about a unique chance to get more publicity in America's biggest media outlets by attending Steve Harrison's National Publicity Summit, April 26-29, 2017 in New York City, a one-of-a-kind conference where you'll get to personally meet more than 100 top journalists and producers and pitch your story to them, one-on-one and face-to-face.



To ensure everyone gets enough one-on-one time with the media, Steve is only admitting 100 attendees. Right now, only 28 seats for the Summit remain and all discounts vanish after this Friday, April 7th, so go here now for the details or risk missing out:



http://bit.ly/pamperry2017nps



All the above media were represented at previous Summits and Steve expects most to return, along with journalists and producers from many other top national TV shows, radio programs and big-time print media.



Having a face-to-face meeting with an editor or producer dramatically increases the chances they'll write about you -- or put you on their show.



When you grab your info packet, you'll see some of the results Steve's previous Summit attendees have gotten including how:



Ron & Lisa Beres were booked on the Today Show.



Steve Shapiro was the subject of a big story in "O the Oprah Magazine" after meeting the writer at my Summit.



Lauri Loewenberg appeared on both ABC's The View and Good Morning America.



Jim Vonmier got on the CBS Evening News and Early Show as a result of the training and contacts we gave him.



Kelly McCloskey used what she learned to get booked on Oprah.



Barry Spilchuk was interviewed on Fox News Channel within just five hours of meeting the producer at the Summit!



and many, many others!



Again, only 100 attendees will be admitted, and only 28 spots are left.



The deadline is approaching fast -- 6:00 pm Eastern this Friday, April 7th -- so if you're interested in attending go here now:



http://bit.ly/pamperry2017nps



To Your superstar Success,



Pam Perry, PR Coach

www.pamperrypr.com

Monday, February 27, 2017

Annual Writing Competition

Deadline: May 5, 2017
Writer’s Digest has been shining a spotlight on up and coming writers in all genres through its Annual Writing Competition for more than 80 years. Enter our 86th Annual Writing Competition for your chance to win and have your work be seen by editors and agents! Almost 500 winners will be chosen. The top winning entries of this writing contest will also be on display in the 86th Annual Writer’s Digest Competition Collection.
  • Prizes



  • Categories



  • How to enter



  • Preparing Your Entry



  • FAQ



  • Pricing and Deadlines

  • Annual Writing Competition

    Wednesday, February 1, 2017

    5 Things Every Author Site Must Do

    PR Coaching

    In working with hundreds of Christian authors over the last 17 years, I’ve seen  a lot of the changes in the marketing and promotions of books.  There was a time when authors relied only on publicity to get sales. Imagine that.
    Today, the current marketing tool every author must have is a website.  

    Here I will go over what every author site – especially a nonfiction author site – must have in order to have success in the publishing (and speaking industry).

    1. SELL. Yes, a lot of Christian writers say that they are “writing for the Lord” but once you’re published it’s now time to market. Books sales are the barometer of whether your book is good. And if you sell a lot of books, you can influence a lot more people for God.  Your website is your 24/7 marketing machine that should sell books for you. Think of your site as the hub of all your branding efforts.  Don’t be “cheap” with building your site.  Go to FIVERR for simple stuff not WEBSITES! It’s too important. It’s the first impression readers get of you, the author. Your website is your “store front” to the world,  it’s the place where you connect with the masses and you are representing the King of Kings. So, represent well and this will inspire readers to buy your book. web development goalsweb development goals web development goals
    2. BUILD A TRIBE. If you don’t have anything else on your site, have an opt-in box.  This is how you build an email list and stay connected with those who are interested in your work.  By building an email list, you can send out eNewsletters, blog posts, your itinerary of speaking engagements or just send out information that you know will bless them.  I talk about an opt-in box and email list all the time. The gold is in the list. If you have 200 or 300 people who have raised their hand and said, “yes, let’s keep in touch,” via your opt-in box – you’re on your way to be thought leader.  BUT  the key is using the right tools.… I recommend AweberActive Campaign or MailChimp. The point is to have a your email subscriber confirm, you send them a free gift and you follow up with auto-responder messages that they’d expect from you. I’ve used Constant Contact in the past – that’s old school. Time to step up.
      Brian Solis blogs and “engages” in social media with GOOD content like a mad man. That’s why his books are best sellers.
    3. GIVE GOOD CONTENT. Since you published a book, you are now positioned as an AUTHORity.  Keeping your content fresh and engaging with your tribe is a way to get them to recommend your book to others and possibly snag some speaking gigs.  Besides, when you publish good content on your site regularly, you become Googlicious.  And we all want to be loved and found on  Page 1 of Google.  Good content equals a lot of website traffic and traffic will convert to sales. A good blog post could land you on a TV or Radio Show too – so blog consistently on your area of expertise if you want to have success in the industry. 
    4. BUILD YOUR BRAND AND BUILD BUZZYour author website is a way for you to shine online.  You are the brand. Your site should help you go “viral.”  Of course social media is a great branding and buzz builder tool, but your website is your special place to show the world how anointed and awesome you are.  You can post videos on your site or have your site so rich in content that it cannot be overlooked by readers, the media and even competitors.  Your site is your newspaper, magazine, radio and TV.  You are the director; your write the script. Social media is a way to get traffic to your site – but social media is not the “magic bullet.”  Your website is where you put in the time – not on Facebook.
    5. GET BOOKED. You wrote a book. It’s your message to the world.  You want media to know about you and you want to get booked to speak about your book and this sells more books. Yes! So make it easy to get booked. Have an awesome Media page on your website with a great EPK, speaker one sheet or speaker profile (in a pdf) and finally have a great SIZZLE REEL with you in action and/or a book trailer.  Have a booking form on your site that is simple for people to reach you. (see mine on this site) These tools on your website will get your booked and have you living your dream.
    speaker pam perry
    In my next post, I’ll outline WHAT every author website navigation should look like. 
    Question: If you’ve published a book, what was the one thing YOU could tell a new author about online marketing and websites – and budgets? I love to start a dialog! 


    5 Things Every Author Site Must Do


    5 Things Every Author Site Must Do

    In working with hundreds of Christian authors over the last 17 years, I’ve seen  a lot of the changes in the marketing and promotions of books.  There was a time when authors relied only on publicity to get sales. Imagine that. Today, the current marketing tool every author must have is a website.   Here [...]

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    Wednesday, January 4, 2017

    Join me and 180+ Social Media Experts at Largest Social Media Marketing Conference

    Social Media Marketing World 2017  is a conference designed to help you master social media marketing and content creation (brought to you by Social Media Examiner).           Time to CRUSH IT …. hear these speakers:  Guy Kawasaki (author, The Art of Social Media), Mari Smith (co-author, Facebook Marketing: An Hour a Day), [...]

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    Monday, January 2, 2017

    [Audio] 17 Ps to help you stay on your Qs in 2017 to Achieve Your Dreams

    Ready to reinvent, reset and REbrand?  The beginning of a new year is a great time to write a new narrative. Create a new story. Change things up a bit and be mindful of the goals and dreams you want to reach.   It requires staying on your “Ps and Qs “all year. Definition of p’s [...]

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