Pam Perry Brand

Wednesday, March 6, 2013

Self-Published Book Marketing

With today's technology it's easier than ever to market just about anything, from widgets to your self-published book.

 

 The internet has made it possible to connect with like minded people across the globe and share life's experiences, knowledge and business opportunities. Not only has the internet made it easier to market your product but it has made it less expensive than it ever has been reach a wider group of people or a target audience, putting more power into the hands of the average person.

The playing field has been leveled so that the independent author can compete with the well known author in a way that wasn't even thought of not so many years ago. One of the very reasons that self publishing has taken off in popularity in recent years is the same reason you will be successful at marketing your book to your readers.

One thing every author must do is build their author's platform. Get the word out about your book and yourself. Prove yourself to be an expert in your field by creating a blog and contributing to it on a regular basis.

Connect with an audience that share the same interests that your book's niche covers and add to the discussion. When people start to listen to you and start to find your message informative and helpful they will want to read more of what you have to say and buy your book.



 Ask people to accept your book for free in exchange for an honest review. Book reviews are one of the best marketing ideas for your new book. Most people in today's market rely on the reviews and ratings from people who have read a book to help make their decisions. You can and should use this to your advantage.

Creating a website for your book should be one of the first things you do. A website will help get the word out about your book and help your readers get to know you. Make the communication with your readers personal, tell them about yourself and even include an excerpt from your book or even a chapter or two, to get them interested. You can even give away a few copies of your book and ask the readers to leave an honest review and any thoughts they have.

Social media is a powerful tool in marketing your book. Post a message about your book on your Facebook page and include a link to the sneak peek you have on your website, also ask all of your friends to help you get the word out. Networking has never been so easy.

Your book's cover can entice potential readers to take a closer look at your book. The cover is another one of those things best left to a professional since it is so important in the marketing of your book. Unless you are a professional cover designer get a professional.

There are several ways you can market your book and with some research, hard work and creativity you can make a splash.

When you self book publishing, you must have strong knowledge about self book marketing. 



To know more about self book publishing and marketing, you may visit our blog at http://selfbookpublishers.com/

Article Source: http://EzineArticles.com/7530126

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