Pam Perry PR: 3 Tips for Authors

Read the new blog: www.pamperrypr.com/blog

1. Learn about marketing and publicity. 
2. Build a platform. No book will sell without telling others about it - over and over again. Not just once. Word of mouth is the best form of advertising. Creating "buzz" requires a strategy and a strong platform. 
3.  Once the book is published a lot of authors believe it will sell by itself. Many Christians sway the other way and are too humble to tell anyone about their book. They believe if they put it up on Amazon or tell a few of their "yes buddies" it will take off. NOT!  

 Just like any product that is sold for cold cash, it must be marketed and promoted in order to sell. It takes money to make money.

Read entire Article by Pam Perry at: http://EzineArticles.com/1870371